Culture is in the midst of a deep nostalgia. Every year, we see dozens of retro examples in movies, video games, or clothing that look to the past for comfort. The NBA is no exception, and many of the jerseys unveiled for the coming season channel this throwback spirit. That includes the Cleveland Cavaliers, Chicago Bulls, Philadelphia 76ers, Minnesota Timberwolves, and Washington Wizards. Even the Denver Nuggets and Milwaukee Bucks are reviving relatively recent—but already iconic—looks for their franchises.
The 2000s Fever
Most of these franchises have turned to the first decade of the century to revive the styles they wore back then. Uniforms that remind fans of Allen Iverson, LeBron James, Gilbert Arenas, or Kevin Garnett. It was a time when teams didn’t switch outfits as often, giving each design a chance to leave its mark. Now, they’ll serve as alternate jerseys and a reason for fans to open their wallets.
Symbol of an Era
The Chicago Bulls join the celebration with their classic black jersey trimmed in red, a hallmark of the late ’90s. It’s not the first time it’s come back, but it remains iconic—especially with Dennis Rodman chosen to promote it.
Instant Classics
Meanwhile, the Nuggets and Bucks will resurrect jerseys that haven’t even hit the five-year mark but were widely praised before the annual need for fresh alternates took them off the market. The rainbow is back for Denver, while cream makes its return in Milwaukee—just in case anyone missed out on a Nikola Jokic or Giannis Antetokounmpo jersey.
